Allied Members are not Architects, but are professionals in related fields, who collaborate with and support Architects in the creation of the built environment.
Loading Events

« All Events

  • This event has passed.

Author Meet and Greet

September 29 @ 12:00 pm - 4:00 pm

https://mailchi.mp/ef2b1c8d04f1/mid-century-motel-california-era-event

Author of New Book Highlighting Mid-Century
“Motel California” Era, will be in Fresno to discuss

‘Sixty years ago, taking a road trip in California was a lot different than it is today. In the days before superhighways, Airbnb and navigation software, a family vacation likely included a stop at a roadside motel. Hundreds of these “mom and pop” establishments popped up along the highway in places like Fresno and Bakersfield, offering a clean room, a swimming pool, and maybe even something exotic, like a faux-Polynesian tiki-themed cocktail lounge. Flashing neon signs and space-age architecture were designed to catch the eye from a moving car and bring in new customers

While the most of the state’s roadside inns have since checked out for good, a new coffee table book celebrates their glory days in the 1950’s and 1960’s. It’s called Motel California, from Bay Area historian Heather David. Heather David joined Valley Edition to talk about how the motel itself has its origins in Central California, and why Fresno plays a big role in the book, including a vintage photo of the Fresno Tropicana Lodge on the cover. To listen to her interview, click HERE.

 

fresno_flyer (1)

Details

Date:
September 29
Time:
12:00 pm - 4:00 pm

Venue

Palm Olive Vintage and Antiques
302 E. Olive Ave.
Fresno, CA 93728 United States
+ Google Map
Menu Title